Clim8, the investment platform for consumers to make a positive impact on climate change, has announced it has secured up to £2 million investment from Channel 4 Ventures, the UK’s largest ‘media for equity’ fund. The partnership will enable Clim8 to exponentially increase brand awareness as it looks to achieve its mission to empower millions of people to have a positive impact on climate change.
Launched in March 2021 on iOS and Android, Clim8 Invest (Clim8) is an easy-to-use app for people looking for a simple way to invest in their future and in the future of the planet. Investment products for retail clients, such as ISA and General Investment Account, are invested in publicly listed companies and funds focused on tackling the climate crisis and bringing about tangible change. Core themes are clean energy, clean technology, smart mobility, clean water, the circular economy, and sustainable food.
Since the launch, thousands of users have begun their investment journeys with Clim8, investing between £25 (an entry-level investment) all the way up to £97,000. Clim8 was founded in 2019 and has a team of 30 professionals with backgrounds in sustainable investing and technology.
Clim8: The latest adventure by Channel 4 Ventures
Clim8 is the latest investment by Channel 4 Ventures. The initiative enables high-growth consumer brands to accelerate their growth through TV advertising, in exchange for an equity stake in the business. Clim8’s campaign is expected later in 2021.
The announcement follows the successful raise of £5 million by Clim8 in 2020 and the launch of the Clim8 mobile app to thousands of users earlier this year. Vinay Solanki, Head of Channel 4 Ventures, said:
“Purpose is at the heart of Channel 4’s vision so we’re delighted to invest in this ambitious sustainable purpose led business through our innovative media-for-equity model. Climate change is one of the biggest challenges of our time and very important to our core young audience so we’re looking forward to supporting Clim8 to help them to achieve their potential of becoming a leading provider of sustainable investments in the UK using our powerful marketing platform. We hope to support more businesses with a strong purpose led narrative in the future.”
Duncan Grierson, Founder and CEO at Clim8 Invest, said:
Channel 4 Ventures
Channel 4 Ventures is an innovative corporate venture activity for Channel 4, which invests in high potential, early stage companies using a media-for-equity model. This model empowers companies to use high quality TV advertising slots to drive significant awareness of their products within the UK population.
Since inception in 2015, Channel 4 Ventures has completed 25+ investments in consumer and SME-focused brands, including Pinterest, Eve Sleep, what3words, Meatless Farm, Drover, Boomin, Readly, Crowdcube, Rated People, and Deadhappy, working alongside leading institutional investors.